George Saunders on the title story of his new collection, In Persuasion Nation:
“At some point I thought, ‘This is a story making fun of marketing.’ Then I thought, ‘Is that really sufficient? No. Who can not make fun of marketing?’ So I just kept working with it, and in the end it wasn’t really about marketing. It was about this American feeling now, which is, “We’re caught in something, politically, that is bigger than us and doesn’t really care.” But that thing with the polar bear being like a fish realising he’s in water, that was for me the profound thing the story was trying to do. That’s how stories work. At some point that fish has to rise, or you’re kind of screwed.”
Read the rest of the profile here.